Nail your next video call.

Follows the SPICE framework. Focuses on discovery questions that uncover pain before pitching the solution.

# Sales Discovery: [Company Name]

**PRE-CALL CHECKLIST**
- [ ] Research LinkedIn
- [ ] Check CRM history
- [ ] Verify person's role

**OPEN (2 mins)**
- Goal: "Verify if Glance solves [Pain Point]"
- Agenda: Discovery -> Demo -> Next Steps

**DISCOVERY**
- Situation: "Walk me through how you handle [Process] today?"
- Impact: "What happens if [Metric] doesn't improve?"
- Priority: "Why solve this now?"

**THE PITCH**
- Tie to pain: "You mentioned [Pain]. Here is how we fix it."
- Value 1: [USP]

**OBJECTIONS**
| Objection | Response |
| :--- | :--- |
| Too expensive | Focus on ROI |
| No time | Focus on speed-to-value |

**CLOSE**
- "Based on this, should we move to a pilot?"

High-energy opening for interview-style content. Keeps the flow tight and professional.

# Episode Title: [Topic]

**HOOK**
- "Welcome to the show. Today we're diving into [Big Idea]."
- [Music Cue: Fade Up]

**HOST WELCOME**
- "I'm your host [Name], and this is [Podcast Name]."

**GUEST INTRO**
- "Joining us today is [Guest Name]."
- Achievements: [Point 1], [Point 2].
- "Welcome to the show, [Guest Name]!"

**OPENING QUESTION**
- "Let's start here: How did you first discover [Topic]?"

**EPISODE ARC**
- 1. The Origin
- 2. The Strategy
- 3. The Future

**OUTRO**
- "Where can people find you?"
- "Thanks for listening. See you next Tuesday."

Built to hold attention for 45+ minutes. Includes recurring engagement hooks and a soft-to-hard pitch transition.

# Masterclass: [Outcome]

**PRE-SHOW CHAT**
- "Hey everyone! Where are you joining from? Type in the chat."

**OPEN (5 mins)**
- The Promise: "By the end of this, you will know [Result]."
- The Credibility: "I've helped [Number] people do exactly this."

**CONTENT (30 mins)**
- Point 1: [Insight] -> Engagement: "Type YES if this makes sense."
- Point 2: [Method]
- Point 3: [Secret]

**THE OFFER**
- The Shift: "You have two choices: go slow or go fast."
- Product: [Offer Name]
- Bonus: [Scarcity Element]

**Q&A**
- "I'm staying until every question is answered."

**CLOSE**
- Link in chat: [URL]

Avoid the "Feature Factory" trap. This script links every feature demo directly to a pre-defined pain point.

# Demo: Glance for [Prospect]

**DISCOVERY RECAP**
- "You mentioned that [Pain 1] is costing you [Amount] per month."
- "I'm going to show you exactly how to automate that today."

**FEATURE 1: [Name]**
- Context: "Since you struggle with [Problem]..."
- Action: "I just click here..."
- Value: "Now you never have to [Manual Task] again."

**FEATURE 2: [Name]**
- Benefit: "This directly addresses [Goal]."
- (Check-in: "How would this compare to your current flow?")

**VALUE SUMMARY**
- 1. Saves [Time]
- 2. Increases [Metric]

**NEXT STEPS**
- "Does this align with your technical requirements?"
- Set follow-up date: [Date]